What is Green Screening

Green Screening Process

We all know that the fanciful backgrounds don’t seem as impressive as they do on-screen on the set of huge blockbuster movies. In contrast, filmmakers may now create environments that seem to exist in the real world thanks to the green screen and visual effects. Green screening is a method that dates … Read more

Best Practices for Including Images in Blog Posts

wooden blocks with the word ‘blog’

Blogging and reading blogs have become an essential online culture. More than its physical benefits to the bloggers as a form of self-expression and to the readers- information gain or entertainment, blogging has increasingly become a flourishing business online. Blogging is now an important part of online culture. Blogging requires different skills: … Read more

Effective SEO Practises to Increase Organic Traffic

website, open tab, Google search engine

Understanding Search Engine Optimization (SEO) is vital in increasing your brand awareness and traffic significantly. Today, thousands of people are searching for content similar to yours. You can help them locate it by being an SEO expert. Forty percent of website traffic starts with a search query, which is why SEO is … Read more

How to Choose Images That Appeal to Your Audience

a collage of different photos

The old cliche saying “a picture says more than a thousand words” may not be further from the truth as the right image in addition to your content serves as your brand’s visual asset. Visual content can have a significant effect on your site’s audience engagement. The audience is more likely to … Read more

How to Make Your Content Appealing to International Audiences

laptop, WordPress, notebook, pen, cellphone, a cup of coffee and a spoon

Consumers can come from any place in the world, which means that every one of your potential customers (aka the people reading your blog posts, clicking on your calls-to-action, and visiting your website)might live in entirely different time zones or speak a variety of languages. So once these people access your content, … Read more

The various video styles and when to use them

Camera equipment with a subject on focus

Photography and videography have reached new heights since the emergence of social media. People want to create an image of themselves that is good, not only for the audience to consume but also for our self-esteem.   To put your best foot forward, make sure that images and photos posted on your social … Read more

TikTok Business Success Stories

table, smartphone, TikTok logo

According to Zenith, by 2021, the average person will spend approximately 100 minutes every day watching videos. That’s equal to 25 consecutive days per year, and TikTok is especially primed to capitalize on our penchant for this. TikTok combines the best features of YouTube and Instagram: scrollable video and content, respectively. It’s … Read more

Animation Styles that Can Boost Your Business

a 2D animation of a boy and girl

Some videos appeal to some audiences better than others. And with the presence of so many different types of videos, you can stumble into a moment of analysis paralysis, leaving you uncertain of the most effective style to use for your current marketing campaign or business. To fix that, we’re going to … Read more

How to Get Started as a Videographer

video camera, man holding a video camera

There was a moment in history when the only means of working in videography was working with big production corporations with access to all the fancy gear required to make high-quality videos. Fortunately, as technology has developed, videography has grown increasingly accessible. You can now even use your phone to produce professional … Read more

How to Take Better Photos for Your Blog

photographer holding a camera, camera, watch

If you’re an aspiring blogger, you must understand that blogging isn’t just about written content. Yes, it’s essential, but your audience might get tired of just text posts, so it’s a great idea to include images. In addition, adding photos to your blog will improve your content’s readability and search engine optimization … Read more